LATEST NEWS
Dentists aren't the only ones you can make Strategic Partnerships with for your practice! You have options

Creating Strategic Partnerships for Your Practice

With all of the growing emphasis on digital marketing strategies for orthodontic offices, it can be easy to forget how important it is to continue building and strengthening business partnerships. As an orthodontist with your own practice, there are certain kinds of partnerships that have the potential to be especially beneficial for business. Dentists As…
RECENT ARTICLES

The Difference Between Internal and External Marketing

The word “marketing” tends to automatically make people think about directing messages and content towards consumers, ...

Tips for Starting Your New Practice Marketing on the Right Foot

Congratulations on starting your new orthodontic practice! We know you’ve put in a lot of work ...

Reinventing Your Orthodontic Brand

No matter what industry you are in, branding matters. Not only does it give you an ...
2020

Orthodontic Marketing Trends to Watch in 2020

It seems wild to say that a new decade is about to begin, but here we ...

Increasing Dentist Referrals to Your Orthodontic Practice

Any orthodontist who has been practicing for any length of time knows just how valuable dentist ...

What to Look for When Outsourcing Your Marketing

While you may feel more comfortable leaving your marketing to employees within your office, there are ...
consistency

How to Stay Consistent with Your Orthodontic Marketing Strategy

Running a successful orthodontic practice takes a team of dedicated professionals who can work together to ...

Why Maintaining an Orthodontic Blog is So Important

If you’ve found your rhythm for posting quality content on your blog on a regular basis, ...

Using Online Ads vs Print Ads to Promote Your Orthodontic Practice

In the pursuit of generating new patients for your orthodontic practice, you may decide to create ...
FEATURED
medical receptionist
Putting Your Best Foot Forward with Front Desk Training
If you are guilty of focusing your training efforts on everyone in the office except your front desk ...

Advances in Custom Braces Technology

With the constant improvements in orthodontic technology and the evolution of 3D printing, it was fairly inevitable that ...

Show Patients Their Potential with SmileView from Invisalign

A lot of people are unhappy with their smile, but they aren’t sure if the hassle of going ...
FOCUS ON SOCIAL
Ways to interact with your Facebook Followers
Effectively Interacting With Your Practice’s Facebook Followers
These days, it’s hard to find an article about marketing best practices without social media being at the ...

Effective Social Media Campaigns for Orthodontists

By now, you likely know how important it is to market your orthodontic practice through social media. However, ...

Why You Shouldn’t Ask for Likes and Shares on Facebook

Many business owners see increased engagement and followers on social media as a sign that their marketing strategies ...

Instagram Ads: Everything You Need to Know

By now, you know very well just how important social media is to your marketing strategy as an ...
Marketing_Your_Practice_with_Instagram

Marketing Your Orthodontic Practice with Instagram

Instagram is a popular social media platform that many people see as just a way to post photos ...