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What to Look for When Outsourcing Your Marketing

While you may feel more comfortable leaving your marketing to employees within your office, there are some major advantages to outsourcing your orthodontic marketing. However, not all marketing firms are the same. There are several key elements to look for when outsourcing your marketing if you want to get quality marketing materials that will increase…
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consistency

How to Stay Consistent with Your Orthodontic Marketing Strategy

Running a successful orthodontic practice takes a team of dedicated professionals who can work together to ...

Why Maintaining an Orthodontic Blog is So Important

If you’ve found your rhythm for posting quality content on your blog on a regular basis, ...

Using Online Ads vs Print Ads to Promote Your Orthodontic Practice

In the pursuit of generating new patients for your orthodontic practice, you may decide to create ...

Easy Ways to Improve Your Orthodontic Marketing Today

When thinking about improving your orthodontic marketing, you may think it will always entail coming up ...

What Is a Boilerplate and Why Do I Need One?

As a business, one of the essential marketing tools to have is a good boilerplate. Taking ...
blogging

Everything You Need to Know About Guest Blogging

Out of all content marketing strategies available at your disposal, perhaps none is more heavily scrutinized ...

How to Track Your Orthodontic Marketing Success

Your marketing endeavors for your orthodontic practice will all be in pursuit of your best ROI. ...

Getting Your Entire Orthodontic Team Engaged in Marketing

Effectively marketing your orthodontic practice doesn’t just have to involve online marketing channels, billboards, or radio ...

Welcome Potential Patients to Your Practice with a Staff Page on Your Website

Out of all the elements that go into an orthodontic website, a staff page likely isn’t ...