Orthodontic Marketing Services

Why orthodontic marketing is important to your practice

With increased competition from online orthodontic treatment providers and national DSOs, referrals from dentists and previous patients just aren’t enough to support a successful, growing practice anymore. Fortunately, today’s orthodontic marketing is wide-ranging and effective for attracting and retaining patients.

The one marketing tool every orthodontist needs

If only it were that easy. The fact is, reaching the right prospects and converting them into patients and future referral sources takes a comprehensive strategy using multiple tools.

For example, having a well-written, user-friendly website is a great start, but how will people find it without SEO, social media, or online advertising leading them to it? Online advertising can reach tens of thousands of qualified leads, but why would they give you their contact information without a compelling landing page or valuable lead magnet? Landing pages offering discounts or promotions can generate hundreds of leads, but who will continue to call and nurture these leads if you don’t have email marketing?

Just like an engine needs all of its parts to run efficiently, a marketing strategy is only successful if multiple tools are used together to reach the ultimate goal—more patients for your practice.

Our most popular marketing services for orthodontists

We pride ourselves on being a full-service agency that can tackle any orthodontic marketing need. Below are our most popular options, which are what you are probably looking for.

For examples of truly unique services we have provided to doctors, keep scrolling.

Our team of experienced writers will position you as the foremost authority in your market.

We will develop social content that engages existing fans and helps to acquire new followers.

We will produce a professional website with advanced function that enhances your patients' experience.

Our team of designers will give your practice the professional polish needed to win new patients.

We'll create valuable content potential patients will gladly trade their contact info to acquire.

We'll keep current patients informed and convince prospects you're the only orthodontist for them.

We'll create targeted online ad campaigns that convince prospects to schedule exams.

We achieve measurable results by working on every variable that impacts search ranking.

We'll create professional videos that convert leads on your website, blog, and social media.

We'll use data to determine what changes are needed to convert more leads into new starts.

We'll turn satisfied patients into raving fans who drive new business to your practice.

We’ll use insights and metrics to ensure you are receiving a positive return on your investment.

Unique Projects

We are willing to do whatever it takes to help our clients’ practices succeed, and we have proven this statement time and again. As promised, here are some of the more unique projects and services we have provided.

  • Mascot costume creation
  • Promotional items: design and ordering
  • Media buying
  • Photoshoot coordination
  • Game system installation
  • Prize wheel design
  • ProViewer content creation
  • Grocery cart ad
  • Event planning
  • Staff photography
  • Scripting for paid TV segments
  • Storefront design
  • Award tracking and submissions
  • Local event tracking and submissions
  • Vendor management
  • Vehicle wrap design and procurement
  • Direct mail campaigns
  • Personal letter writing campaign

Ready to see what Ortho Sales Engine can do for your practice?

Let's start a conversation to see if our firm and your practice are a good fit for one another.