Search results for: google analytics

How to Increase Google’s E-A-T Rating for Your Orthodontic Website

Google E-A-T rating

Far too often, content editors focus their SEO efforts on linking anything and everything combined with excess keyword stuffing. Yes, link-building strategies do work, and keywords still matter for good SEO, but when your goal is to get your orthodontic website to rank well on Google searches, you’ll need to further refine your strategy. One…

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Orthodontist Analytics & Reporting

Business Intelligence Numbers don’t lie. Promoting your practice through different channels is only half of what marketing entails. You also have to know what’s working and what isn’t. We’ll review your analytics on a regular basis to ensure your marketing is effective and that you are getting the most out of the money being spent.…

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How to Use the Marketing Analytics You Are Tracking

You’ve developed and executed a marketing strategy for your orthodontic practice and are now waiting to see how things play out. Perhaps you’ve already drawn in new patients and are experiencing growth. Awesome! But what is really happening on your website and social media pages? How are your patients finding you? These sorts of detailed…

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Marketing Analytics Orthodontists Should Be Tracking


There are plenty of great marketing strategies you can implement for your orthodontic practice and lots of sources that can give you great ideas. But at the end of the day, your orthodontic practice and your audience are unique, and the nuances of how you carry out your marketing strategies will need to be unique…

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How to Track Your Orthodontic Marketing Success

Your marketing endeavors for your orthodontic practice will all be in pursuit of your best ROI. So, once you’ve put in the “I” portion, it only makes sense to want to know what the “R” is. Here are some good metrics to pay attention to when tracking the success of your marketing channels. Sales Numbers…

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Useful Plug-Ins for your Orthodontic WordPress Site

Unless you’re a tech-savvy computer wizard, you likely feel a bit intimidated when thinking about creating a website. Luckily, it is incredibly easy to create and update your very own website for your orthodontic practice using WordPress. Not only can you operate the basics of your landing pages, blogs, and links, but you can integrate…

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Creating a Content Strategy for Your Orthodontic Practice

Creating a content strategy

Using content to draw in more traffic to your orthodontic practice is one of the essential ways you should be marketing your business. However, simply posting content isn’t enough to get the results you are looking for. Before you start posting online content as part of your marketing, you will want to come up with…

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Lead Nurturing


Lead Nurturing RELATED POSTS Are blogs really that important for your practice? Checklist for Making Your Website Mobile Friendly The Benefits of Live Chat for Your Website 5 Must-Haves for an Orthodontic Website Another 5 Must-Haves for an Orthodontic Website Share this…FacebookTwitterLinkedin People are noticing your practice. Now what? You’ve created a website, run Facebook…

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